What We Did
Branding, web design and development
Boutique Sheds came to us with an existing self-catering cottage in Cartmel, Cumbria; The Old Roller Shed. They was in the process of renovating a new luxury self-catering property, close to the existing one, and liked the idea of creating a site with a booking system that would combine the two properties.
We came up with the brand name and identity of Boutique Sheds, Cartmel. The client had just commissioned a wrought iron room divider from local artist Chris Bramall, which included a tree as part of it’s design – we incorporated this into our brand concept while focusing the brand positioning on the high end, luxury feel of the properties.
Bespoke Web Design
The site was designed bespoke for the client from a blank canvas. Our strategy was to lead with photography, demonstrating the stunning quality of the properties visually, all whilst maintaining a strong sense of brand and a cohesive user experience.
The site was then custom developed in WordPress without the use of plugins or templates, making it lightning fast, easy to edit and built around the customers’ needs.
Photography and Art Direction
We recommended that the client use the Freetobook online booking system so the availability of both properties could be updated easily, and we integrated their booking button widget into our site design.
We used our favourite interior photographer, Lee John Mann for a full day photoshoot across both properties. We briefed the shoot based on the requirements of the website, then managed and assisted on the day to assure the final result.
The Final Result
The client was over the moon with the results:
“Just had a new website built by Make Us Visible which has been a really easy process from start to finish. From design to branding, every step has been professionally completed and Gareth has listened to the customer throughout, making sure I am happy with every part. Fantastic photographer introduced by them too. Many thanks – Boutique Sheds, Cartmel looks and feels 5*!”
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